2011 is over. Time to make lists and predictions! Here’s my annual fave…

JWT‘s PR department has – again – done a great job by creating this annual gallery of things to watch in 2012. Interesting (particularly from an American perspective): We definitely see more sustainable business concepts, travel and commuting models and there seems to be more focus on a more healthy lifestyle and your inner self. If we now even avoid nuking ourselves via Iran, North Korea or Pakistan then hey: This could be a good year.

Key trends according to this report:
– Navigation for cost-sensitive customers
– Food becomes the key eco-issue
– Screened interactions everywhere
– Physical objects get digital counterparts

Thanks to @jkleske for the link.

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