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Kogan website charging 6.8% tax for using IE7

A tax for using Internet Explorer 7 on purchases from kogan.com… interesting marketing move.

SeanSlater, a viewer commented:  “Hahaha, you guys have to release some statistics in the future on how many people persisted with IE7 and paid the tax.”

A very interesting statistic to keep an eye on.

The story

Kogan’s blog post

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