All posts tagged Campaigns

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Big news from Facebook this morning – the Facebook Promotional Guidelines have been updated to the effect that brands no longer need to administer competitions and promotions through a Facebook App. This means that competition entry and voting can take place directly on the page Timeline via liking or commenting, or by direct messaging the page.

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Sometimes advertising can be a little too successful!

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chrispost

New research on major retailers’ use of social media and email marketing shows a significant disconnect between when brands conduct campaigns and when they receive the most engagement

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Being relevant in social media is becoming increasingly difficult.The risk of it going wrong or having zero impact […]

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