1) Yubari King Melons (yes, that’s a $26,000 f-ing melon!)
2) White Truffles (still no way of harvesting without pigs / dogs)
3) Swiftlet Nest (a real birds nest made from its saliva. Seriously, WTF?)
4) Aceto Balsamico Tradizionale (aged balsamic – $200 for 100ml which compared to fine wine doesn’t seem that dear?)
5) Kopi Luwak (coffee that has passed through the digestive system of a nocturnal catlike animal called a civet – perfectly normal behaviour. What nutter tried that for the first time?)
6) Jamón Ibérico de Bellota (ham – $1,300 for a leg)
7) Saffron ($30 per gram)
8) Sturgeon Caviar (fish eggs that taste like salty shit – $12 per gram, which translates into roughly $500 per serving. Purrrlease.)
Adrian Farouk
Group Strategy Director
