FOR decades, advertisers were as closely associated with game shows as slick hosts eager to give away prizes. Now, an airline known for nontraditional approaches to advertising is sponsoring a game show with a couple of contemporary twists: It will be played live, and online.
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Renault Netherlands wanted to promote their Facebook page with their latest campaign, they enlisted the help of agency Dorst & Lesser who developed this nostalgic Facebook campaign around the character Grandma Hilda.
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Mercedes benz tweets about empty parking spaces. Fantastic execution of the bridge between physical and digital.
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Aston Martin chose digital to market its new Vanquish model and saw a 100%-plus increase in web traffic from social media channels.
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Check it out on the Volkwagen Facebook Page
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