All posts in Trends and Insights

Burberry, Ralph Lauren receive genius rankings in L2 fragrance IQ

By The Editor on July 4, 2012 in Consumer Products, Fashion, Luxury & Premium Goods, Luxury & Premium Goods, Social Media with No Comments

Marketers Burberry and Ralph Lauren were the only two luxury brands to receive genius rankings in the inaugural L2 Think Tank Digital IQ Index

Burberry spreads mobile reach via TV Guide app

By hello_emily on July 4, 2012 in Consumer Products, Entertainment & Media, Fashion, Luxury & Premium Goods, Luxury & Premium Goods, Media & Entertainment, Mobile, Technology with No Comments

British fashion group Burberry is bolstering its mobile marketing through a banner ad in the TV Guide application that links to its mobile commerce site.

Pairing the Right Clothes and the Right Table

By The Editor on July 4, 2012 in Fashion, Innovation, Music & Fashion, Trends with No Comments

About the only time that food and clothing turn up together in ads is when detergents demonstrate their abilities to remove from one the stains made by the other.

Great pop-up book design

By The Editor on July 4, 2012 in Arts, Consumer Products, Kids, Visual/Graphic Arts with No Comments

Portland-based designer and art director Mengyu Chen is currently working on a newcomic book and has mocked up some incredible pop-ups of her own design.

Uniqlo taps mobile to drive giveaway promotion

By hello_emily on July 4, 2012 in Consumer Products, Ecommerce, Fashion, Mobile, Retail with No Comments

Uniqlo has turned to mobile advertising to increase awareness for its new incentivised promotion that rewards consumers with prizes, including a $5,000 shopping spree.