FOR decades, advertisers were as closely associated with game shows as slick hosts eager to give away prizes. Now, an airline known for nontraditional approaches to advertising is sponsoring a game show with a couple of contemporary twists: It will be played live, and online.
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‘Dialogue in the Dark’ forces viewers to surrender their sight for an hour and take a trip to models of famous NYC landmarks to raise awareness for the visually impaired.
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Unilever tries to address the problem of global food shortage through distribution channels.
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In our tech savvy age, it has become the job of the agency to help less advanced companies create products to help navigate this new landscape
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