All posts tagged content

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Whilst much of the content on mammamia.com.au is personal, relevant & raw, it is not curated strategically.  

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Big data is only useful if we know how to mine, interpret and apply it to help our client make better business decisions. We should keep in mind and work with the overlap of devices, channels and creative.

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There’s an old screenwriting phrase worth remembering when creating social content: Show don’t tell.

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Ahh intro videos – the staple of any self-respecting startup’s home page. Gone are the days when it […]

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Fantastic presentation from AOL & Nielsen research on content and consumer behaviour. Aol & Nielsen content sharing study […]

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