To suit the upcoming generation of consumers, marketers have to leverage digital persona development, organic content promotion, content personalization, context marketing and Big Data. The future is 1-to-1 marketing.
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Married to your ambition of becoming a strategist one day? So am I. So here I am, humbly taking you on my journey of my learnings and mistakes showing you what works well and what doens’t. First stop: branding.
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Lunch and Learn for August at Deepend saw ‘The AppVillage’ explain not just what they do all day (and sometimes all night), but some of the key issues facing starting up your own business.
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If you are interested in strategy, have a read and learn what to and what not to do.
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