All posts by The Editor

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FOR decades, advertisers were as closely associated with game shows as slick hosts eager to give away prizes. Now, an airline known for nontraditional approaches to advertising is sponsoring a game show with a couple of contemporary twists: It will be played live, and online.

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A whole new world of British Columbia holiday experiences, in the form of vending machine gifts.

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The Irish President today challenged the country’s young people to use the technologies available to them to shape the country’s future.

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"Social media is changing the nature of healthcare interaction, and health organizations that ignore this virtual environment may be missing opportunities to engage consumers."

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The National Cancer Institute is enlisting SMS for a far-reaching program targeting teens and young adults with messages designed to help them quit smoking.

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